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This week on TikTok broken down: the Central Park blanket couple, the rise of unsexy products and guyliner fever

How much PDA is too much PDA?

want more?

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 How much PDA is too much PDA?

Darshita Goyal

This week on TikTok: the only couple style inspo you need, babysitting boyfriends and tips on how to save the day

Why am I suddenly so invested in Sabrina Carpenter?

Latest

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This week on TikTok was all about fig trees, the downfall of celeb brands and Coachella's conflicting future 

Should you bring your partner to our plans?

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The week on TikTok, broken down: bubble skirts, absconded husbands and mysterious girls

The ultimate summer bucket list is here

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In _The Age of Magical Overthinking_, the Sounds Like A Cult podcast host breaks down our obsession with celebrity, conspiracy theories and toxic relationships

Amanda Montell’s book on irrationality makes sense of your delulu thoughts

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From sauvy b to bubbles that won’t break the bank, the Gen Z sommelier gives us a breakdown of the best sips going

An un-elitist guide to wine, by author Hannah Crosbie

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Felicity Martin

Featuring Cara Delevingne in Cabaret, Charithra Chandran’s angsty solo show and Succession stars at a theatre near you  

These 7 stage productions star your fave celebrities

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7 shows starring celebs in London.jpg

These 7 stage shows star your fave celebrities

This week on TikTok: people hate tankinis, Cara Delevingne loves house music and idc if he changed for you

Why everyone’s saying “what’s up brother”

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Featuring AI-generated art, Buddhist deities and post-apocalyptic paintings


Stop Scrolling: Here’s 5 art shows to go to this April

A group of people, a silver hand with arrows and a plate of tennis balls

April's Top 5 Art Shows to Attend

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Hollie Hilton

What's trending on TikTok this week? Alix Earle's fanboy, girlies with super niche dating needs and fake fights 

Give me £3k for a Diet Coke fountain

A can of soda splashing into a container and a woman in a red shirt and blue shorts and 

Dreaming of a Diet Coke Fountain?

Vampire Weekend, iPods and Motorola Razrs are back… and so is the recession!

Are we in 2008 again? An investigation

A woman singing into a microphone with a man playing guitar and a phone

Echoes of 2008: An Investigation

Becky Burgum

The social media platform has automatically limited political news on all profiles. This impacts young people’s ability to engage in informed dialogue 


Why you should care about Instagram restricting the political content you see

A wall graffiti featuring a person with their mouth taped metaphoric for the lack of free speech

People silenced on social media

A slew of infidelity scandals online have seen users playing amateur detective – here’s why this can easily go wrong

Watch out: TikTok could expose you as a cheater

Want more?

Comments from TikTok posts about cheaters online

TikTok's Relationship Exposé

Screenshot of comments on TikTok posts about cheaters

Latest on TikTok this week: cheaters everywhere, the museum date of your dreams and the end of the beginning 

Are you a black cat or a golden retriever?

looking for more?

A close-up of a landscape painting, statue and a dog 

Cake as art, an interactive bathroom, a workbook on reclaiming marginalised anger; this charity art exhibition is a must-see 


Hysterical Collective are subverting the idea of the ‘hysterical woman’

Hysterical Collective Rethinking Women's Stereotypes

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Fotómetro’s new series Proof of Existence is an ode to our bizarre differences and quirky oddities 

These photos want you to celebrate the weirdness inside you

Celebrate Your Weirdness

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The week on TikTok, broken down: featuring influencer trips, sleep gummies and loser art

No space to be a normie

sleep gummies, glass of champagne and a villa with a pool

TikTok Trends Exile Girl

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Featuring indie sleaze photography, working class portraits and powerful protest art

Stop Scrolling: Here are 6 art shows to go to this March

A person lying on a rug,A couple of women posing for a picture and A poster of a woman

March's 6 Must-See Art Shows

We analyse the week on TikTok, featuring internet-breaking strawberries and no borax, no glue

‘Hey babe, I’m off to work on an oil rig’

A orange coverall, a green hard hat and a model of an oil rig

Life on an Oil Rig: A Partner's Tale

Amid mass layoffs and magazine closures, woo asked strategists, podcasters, Substackers and freelancers about how to survive independent journalism

5 media creators on their best advice for young journalists

Advice from Creators for Young Journalists

5 creators on their best advice for young journalists

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Mandem meet-up

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Hiya, chronically online scrollers! Welcome back to [TikTok Decoder](https://planetwoo.itv.com/tag/tiktok-decoder), woo’s weekly breakdown of trends, sounds and creators brought to you by senior writer Darshita Goyal <3 Fresh off the slate: junk food is in, oat milk is out and is it Olivia Rodriguez or Rodrigo? Buckle in! 

## freshly viral: Zoe Bread sells you oat milk

Trust me, take out 180s to watch this video because it’s content gold and a lesson in what brands should *never* do. An unnamed oat milk company contacted TikToker [@ZoeBreadTok](https://vt.tiktok.com/ZSFP25acS/) to shoot an ad, they agreed on a figure but then reduced it by 60 per cent. Big mistake, huge! Zoe took it upon herself to give the brand a video, but nothing like they’d asked for (hint: the post features not one, not two but several competitors). It’s unhinged and points to a new era where creators aren’t afraid to challenge brands on their offers

## wholesome trend: 90-day dinner

The FYP has massive big sister potential, and this trend is proof! If you’re having a hard time atm – a lost job, a date that got away, a messy routine – call your friends and [set up a dinner for 90 days later](https://vt.tiktok.com/ZSFPY2eyh/). When the time finally arrives, think back to what was bothering you and what has changed since. Even if it isn’t 0 to 100, there’s space for progress and appreciating that is important. [@Queer_Quarterback](https://vt.tiktok.com/ZSFPYJ35S/) started this and the girlies are of course, all queued up. 


....want more? Sign up below to our weekly newsletter TikTok Decoder for the full breakdown: why is the internet calling Olivia Rodrigo, Olivia Rodriguez? What are big back moments? Who should you follow for feel-good vibes? All that and more, answered every Thursday at 6pm, delivered straight to your inbox - so you never have to go searching again.  

A red jacket and a bottle of milk and cookies

Fair Pay for TikTokers

This week on TikTok, we chat about brands lowballing creators, Olivia Rodrigo's unconventional pop sound and how junk food is back 

Don’t underpay TikTokers or else…

freshly viral: Zoe Bread sells you oat milk

wholesome trend: 90-day dinner

Latest

How much PDA is too much PDA?

Why am I suddenly so invested in Sabrina Carpenter?

Should you bring your partner to our plans?

The ultimate summer bucket list is here

Amanda Montell’s book on irrationality makes sense of your delulu thoughts

An un-elitist guide to wine, by author Hannah Crosbie

These 7 stage shows star your fave celebrities

Why everyone’s saying “what’s up brother”

Stop Scrolling: Here’s 5 art shows to go to this April

Give me £3k for a Diet Coke fountain

Are we in 2008 again? An investigation

Why you should care about Instagram restricting the political content you see